How Gaming and Loyalty Can Combine to Make a Memorable Customer Experience
Did you know that while 79% of consumers agree loyalty programs make them more likely to continue doing business with […]
technology
Consumer Spending is Down But That Doesn’t Mean You Need to be Out
Did you know that only 16% of consumers increased their spending last quarter? That’s the lowest it’s been in 3
Mastering Strategic Agility: Innovating Through Uncertainty in 2024
In today’s volatile business landscape, strategic agility isn’t just an advantage—it’s a necessity. As we navigate through 2024, businesses face
Navigating the Digital Twin Revolution: A Double-Edged Sword for Customer Experience
In a world where customer expectations are constantly evolving, businesses are turning to cutting-edge technologies to stay ahead. McKinsey’s recent
Beyond Net Promoter Score: The Rise of Predictive Loyalty Metrics in the Age of Big Data
In today’s hyper-competitive business landscape, customer loyalty is more crucial than ever. For decades, companies have relied on metrics like
Integrating Voice of Customer (VoC) Programs into Your Digital Strategy
In today’s customer-centric business environment, understanding and addressing customer needs and preferences is more critical than ever. One of the
Loyalty
Landscape of Loyalty 2024: Strategic Planning Guide
The next video in the Landscape of Loyalty 2024 series looks at the first steps you need to take before
Loyalty
Landscape of Loyalty 2024: Challenging Times Unlock Incredible Opportunities
Despite 2024’s challenging landscape for businesses and consumers alike, steering away from innovation, particularly in loyalty programs, could be a
Is Your Business Ready for AI?
2023 was a huge year for AI and it doesn’t look to be slowing down anytime soon. According to a
How Generative AI and Machine Learning Are Revolutionizing Customer Engagement
2023 was the year of AI. With over 100 million weekly active users, OpenAI’s ChatGPT is easily one of the